To make Whiteley the destination of choice Christmas shopping within the catchment, continuing our distinctive and unique brand voice and utilising an existing TV advert with some Christmas tweaks.
This needed to run across everything from mall posters, press ads, radio, car park signage, digital, doordrops and even TV.
We continued to build on Whiteley’s unique brand voice through the use of the ‘ly’ idea, but focused on the main benefits of shopping there at Christmas in that it’s easier, calmer and more convenient. This was also further flexed across each of the relevant categories that we were promoting.
"Original and inspired ideas that always hit the nail on the head. Mickie and his team have provided me with resilient pieces of work that I can use time and time again. I wouldn’t hesitate to recommend Katswhiskers! "
"I’ve worked with Mickie for over 11 years. Katswhiskers have done an excellent job but in particular their creativity has stretched our thinking. "
"Unfailingly creative and energetic but also commercially realistic, they have delivered stunningly original and effective designs. We are very exacting client and Katswhiskers has risen to our demands and exceeded our expectations in every case. "
"Katswhiskers redesigned our brand identity and website. Apart from excellent design, they delivered what they promised on time and on budget, maintaining good humour and professionalism throughout."
"Katswhiskers have developed exceptionally creative campaigns which exactly meet our strategic objectives, they consistently get it right. "